Originally Posted by john917v
On the topic of women, I very often find toned, even muscular women attractive. This got me thinking...how come you don't (at least not me) see female bbers that are very big, like some of the IFBB champs? Not enough sponsorship interest??
That's a very controversial subject in the industry right now.
This year the IFBB and the NPC have been actually enforcing their '20% rule' which means that all female competitors (regardless of class) should cut muscle down by 20%.
This has been geared mainly towards the FBB's, since the way they've been over the last few years has been deemed 'unmarketable.'
I can see the point, since a lot of the women from MW and up are considered by the general public to be 'too big' and 'too masculine.'
But still, even though I don't want to get that big myself, I have great admiration for what those women have had to do.
Anyway, I digress...
The market nowadays is for the 'softer' Figure athlete. There's more appeal to the public, and more women willing to enter competition at that level since it seems 'easy' (yeah fucking right it is). But when it comes to the NPC and the IFBB, the cash cow is the Figure girl right now. And the more they try to soften up the Figure gals, the more people they get watching, competing, and buying into the advertising = $$$$.
FBB's, they just don't generate the cash flow like the NPC and IFBB would like to see.